AmazingPushButtonSushAction by Laura Taylor

Conference Education’s Dirty Little Secret

All conference education has a dirty little secret. And it’s bigger and dirtier than most. The big skeleton in the conference closet is that most attendees will forget the majority of what they hear during the event. The current design of the education session sabotages your learning and retention. Let’s Waste The Company’s Money No one … [Read More...]

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SocialMedia by Jason A Howie

3 Social Media Take-Aways From #pcmapower

The PCMA Power chapter hosted industry veterans and Hospitality majors from Kent State University last week in social media roundtable discussions. The mix of ages and experiences brought interesting insight to the role social media can play in attendee acquisition and engagement. Here are three … [Read More...]