License Attendees To Drive Their Brains To The Streets Of Increased Conference Value

Driving by Edoardo Bartoccetti

The majority of your conference attendees believe that their conference learning is all about self discipline. They think that the more conference education sessions that they attend, the more information they can absorb. The only strategy they know is to strive hard and fast to physically hear as many speakers as possible. That intentional effort rarely works. Usually, it backfires. Part of our challenge is that we don’t understand our own brains. License To Drive To help your … [Read more...]

Activating Attendee Heart Coherence Thru Intentionally Crafted Conference Experiences

Be Mine by JDHancock

What type of emotions does your conference experience activate? “Huh?” you say. “My conference is supposed to connect on an emotional level with attendees?” Whether you like it or not, your conference does initiate some type of emotion. Unfortunately, many conference experiences are bland, sterile boring events. They lack passion, enthusiasm and emotional highs and lows. Your Brain And Your Heart Your cerebral brain is an amazing organism. It has 100 billion neurons. Each neuron has … [Read more...]

Improving Conference Experiences With The Ground Breaking Discovery Of Brain-In-The-Heart

HeartOfStorm by JD Hancock

We’ve all heard people say: “Go with your gut.” “Just follow your heart.” “Trust your instinct.” These colloquial sayings feel more like fuzzy-thinking, sensitive touchy-freely speeches or lyrical metaphors. It’s not normally something that you expect experts to say at a conference. Nor is it something we strive to create in conference experiences. But should it be? The Brain-In-The-Heart Discovery In the recent past, researchers introduced the concept of a functional “heart … [Read more...]

Conference Education’s Dirty Little Secret

AmazingPushButtonSushAction by Laura Taylor

All conference education has a dirty little secret. And it’s bigger and dirtier than most. The big skeleton in the conference closet is that most attendees will forget the majority of what they hear during the event. The current design of the education session sabotages your learning and retention. Let’s Waste The Company’s Money No one says, “Hey, let’s spend a lot of money and time to attend a conference and participate in education sessions that we will never remember. Or even … [Read more...]

We Are Drawn To Effortless Education Which Results In Temporary, Fleeting Illusions Of Grandeur

7 Faces Optical Illusion - by RevXanatosSatanicos

There are no shortcuts to learning. Yet, we believe there are. We rush to see the top 20 tips in 60 minutes. Or the six best pointers an expert has learned from their own success. Our brains love lists. And our brains will take the easy route to alleged learning anytime. The Illusion Of Knowing If you are a speaker or conference organizer, consider the following: Creating sessions that provide a list of tips and tricks does not lead to authentic learning. It leads to the illusion of … [Read more...]

Is Your Success Dependent Upon Proving You Are Smart Or Learning?

Success Or Failure by Chris Potter

I don’t divide the world into the weak and the strong, or successes and failures… I divide the world into learners and non-learners. ~ Sociologists Benjamin Barber. Your Drive To Learn All babies are eager to learn says Stanford professor, neuroscience researcher and author Dr. Carol Dweck. “You never see an unmotivated baby,” she says. If you have kids, you watched them grow up. As an infants and toddlers, they stretched their skills daily to learn. Your child had great gusto to face … [Read more...]

Speakers: Covering Content Actually Obscures Understanding

Dress wrist shot by Guy Sle

Education is one way to improve ourselves personally and professionally. Whenever we find ourselves lacking knowledge, understanding or skills for a specific job task, we take a class. Or attend a conference. Or participate in a webinar. Or read a book. Sounds really simple. Right? Well, it’s not. The challenge with most education is our belief that learning something we don’t know requires an expert (the speaker) or another means (books, online, computers). The Watch Analogy Note: I … [Read more...]

Your Conference Needs To Offer Transformational Learning Not Informational Learning

Transform by Durakovich

Which word describes the type of conference education sessions you prefer to attend? Pick one. Informed or transformed? The Best Learning At Conferences For me, I want to be more than just informed. I can be informed by reading information online. I don’t need to travel to a conference to become informed. I prefer a conference experience that is transformational! It transforms my thinking, my perspective, my attitude, my actions and my habits. Those are the type of conference experiences … [Read more...]