Transitioning From The Experience Economy To The Social Economy July 8, 2011 by Jeff Hurt To paraphrase President Bill Clinton, “It’s the Social Economy, stupid!” The McCann Worldgroup says that we have moved from the Experience Economy to the Social Economy. Their research indicates that the current economy is moving into a new phase where people seek to define themselves by their ability to connect, share and communicate. Consumers place … [Read more…] Filed Under: Experience Design Tagged With: , association best practices, experience economy, meeting planning best practices, social economy, social identity, social networking
Are Millennials And Associations The Oil And Water Of Today? June 2, 2011 by Jeff Hurt It’s an association migraine of the worst kind. The tension is as thick as a dense fog. It’s at an all time record threat level. It’s like mixing oil and water. Some try to label this tension as one of two traditional categories: threat or opportunity. Others say it requires more than identification. This dynamic tension … [Read more…] Filed Under: Ramblings Tagged With: , association best practices, membership, nonprofit trends
5 Reasons Your Association Is Failing May 25, 2011 by Jeff Hurt Your nonprofit association used to be at the top of the charts. It was the go-to organization for information, education and networking in your industry, cause or profession. Your annual meetings registration list read like a Who’s Who of those in the profession. The movers and shakers touted your benefits. Yet in the past couple of … [Read more…] Filed Under: Ramblings Tagged With: , association best practices, association life cycle, association membership
Give Yourself Permission To Take The Risk May 17, 2011 by Jeff Hurt In the next 12 months, you have a choice to make. Reimagine your annual meeting and mix it up. Or keep it the way it’s always been done. What Yes Promises A yes promises a breakthrough in helping your conference participants improve their effectiveness and professional careers. It promises a new, fresh and exciting experience. … [Read more…] Filed Under: Event Planning Tagged With: , association best practices, conferences, meeting planning best practices
Three Effective Social Media Strategies April 15, 2011 by Jeff Hurt Out: Using Facebook pages and organization Twitter accounts to solely broadcast newsletters, press releases, announcements and sales. In: Using social media intentionally, integrated with all marketing channels and crossing organizational silos, to engage people. Who do we want to engage? People we already know. People we don’t know. From Loyalty To Acquisition Most social media … [Read more…] Filed Under: Social Media Tagged With: , association best practices, inbound marketing, meeting planning best practices, organization marketing, Web 2.0
You Don’t Know Jack About Working With Volunteers April 7, 2011 by Jeff Hurt (Here are some of my notes from Cynthia D’Amour’s Lazy Leader Road Show “Creating A Surplus Of Volunteers” which recently stopped in Dallas.) Martyr leader volunteers! Our organizations are rife with them. They are the survival strategy for many nonprofits. Yet, focusing on them can actually kill an organization. The Awful Truth About Our Current Volunteer … [Read more…] Filed Under: Ramblings Tagged With: , association best practices, association issues and challenges, nonprofit, nonprofit trends, volunteer management, volunteer strategies
An Association Leader Should… April 1, 2011 by Jeff Hurt All living systems, including associations, go through five predictable life cycles: Birth Growth (formation, adolescence) Maturity Decline Death Healthy systems work to avoid decline and eventual death by using the wisdom and calm of maturity to plan a rebirth. Unhealthy systems avoid change as long as possible, often to their own demise. Leadership often needs … [Read more…] Filed Under: Ramblings Tagged With: , association, association best practices, association life cycle, association trends, association wellness, nonprofit
Signs Of Healthy And Unhealthy Associations March 31, 2011 by Jeff Hurt Associations are complex systems. Many players–board members, members, sponsors, staff, volunteer leadership–shape its up and down seasons. A jumble of external and internal factors affects the association as well. The Life Cycle Of Associations All living systems, including associations, go through predictable life cycles: Birth Growth (formation, adolescence) Maturity Decline Death Healthy systems work to … [Read more…] Filed Under: Ramblings Tagged With: , association best practices, association life cycle, association trends, association wellness, nonprofit
Nine Key Principles For Association Success November 12, 2010 by Jeff Hurt Is the association business climate keeping up with increasing speed of change? The association C-Suite, along with their Board of Directors, continue their traditional plans for the future as if nothing has changed. Unfortunately, their conventional planning methods cannot cope with so much uncertainty. Living In Snow Globes Disruptive innovation usually forces unexpected chains of … [Read more…] Filed Under: Ramblings Tagged With: , association, association best practices, association future, nonprofit, systems thinking
