Escape Your Conference Comfort Zone To Become Happier And Smarter


Conference organizers, whatever scares you when planning your event, plan to do it now! That’s right, run to your fear and escape your conference comfort zone! Why? Busting out of your conference comfort zone leads to a longer, happier, smarter life with increased confidence, gratification and satisfaction, to paraphrase author Ken Budd. Boredom Kills Too much monotony in your conference planning strategy can actually decrease your life expectancy. That’s right! Doing the same thing, … [Read more...]

Kneebucklingly Sweet Idea Generation Tool: Brainwriting


Brainstorming is out! Brainwriting is in! Brainstorming Challenges Brainstorming is something most of us know and have used at some point in our lives. It’s a tool often used to create a list of spontaneous ideas contributed by a group. Alex Faickney Osborn popularized the tool in 1953. Osborn claimed that brainstorming was more effective than individuals working alone when creating lists of solutions. Recently, critics have declared brainstorming ineffective and even damaging. Some … [Read more...]

Too Many Meeting Professionals Are Bored With Work


Are you part of the 87% of workers that are bored at work? According to Gallup, the bulk of employees, 63% are not engaged at work. They lack motivation and are less likely to invest initiative in organizational goals or outcomes. 24% are actively disengaged. They are unhappy and unproductive at work. And their negative attitudes are contagious as they spread to their co workers. Avoid Automatic Pilot A brain that is in automation is a bored, unengaged brain! Meeting professionals … [Read more...]

The Neuroscience of Networking: Why Networking Matters To Your Conference

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Your brain is passionate about one thing. So much so that when it is not thinking about a problem or focused on something specific, it defaults to doing this one thing. Neuroscientist Dr. Matthew Lieberman says that our brains have a passion of their own. "We know this because our brains seem to devote all of its spare time to this one thing," says Lieberman. Thinking About Thinking So what is it that our brains really like to do? What does the brain do when it is not focused on a … [Read more...]

Avoid The Conference Zombie Zone

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Do your conference’s education efforts result in the living dead or do they create life-transforming moments? Meeting professionals who understand Evidence Based Education (EBE)—the science and evidence on learning –and those who apply EBE strategies derived from the research, will find their conference education efforts becoming more effective and exciting. Here is the slide deck from my pre-conference video on Avoiding The Conference Zombie Zone. Avoid The Conference Zombie Zone … [Read more...]

Your Conference Attendees Avoid And Crave Change Simultaneously


It’s quite ironic actually. Our brains do everything they can to avoid change. Yet at the same time, our brains increase their engagement and focus when change is involved. Our brains crave change to keep us connected to the situation at hand. Wired To Be Risk-Averse Our brains are naturally wired to avoid any type of threat. We prefer familiar and predictable circumstances to the unknown. Author and cognitive psychologist Dr. Melanie Greenbert says that our brains are like prediction … [Read more...]

Four Basic Conference Principles You Must Adopt

Brain drain or brain fuel? Which would you rather create for your conference attendees? Brain fuel for sure! Unfortunately, most conferences are nothing more than brain drains. The Traditional Conference Tension Conference organizers have to balance a common tension: fill seats versus creating a unique attendee experience. Usually, conference organizers land on the side of trying to fill as many seats as possible. Their solution to this challenge is to secure as many presenters and topics as … [Read more...]

Overhauling Your Conference To Adapt To The Lean, Mean, Thinking Machine

Regardless of one's age, culture, gender or race, we share one thing in common: Our human brains love to learn! Our brains are a lean, mean, thinkin' machine. It's always on the prowl for new things to explore. It is genetically programmed to learn. Brain Boredom Our brains are always paying attention to something says education researcher Dr. Pat Wolfe. There is no such thing as not paying attention. If the brain is deprived of stimulation, it turns inward and begins to create its own … [Read more...]