Designing Content For The Big Tent General Session December 9, 2010 by Jeff Hurt Finding the right keynote presenter that has content specific for your conference audience is frequently as difficult as finding a needle in a haystack. Many times the content experts are not the greatest presenters. Yet the good presenters don’t have any content of value to the attendees. So what do you do? How can you design conference content … [Read more…] Filed Under: Conference Education, Experience Design Tagged With: , conference, conferences, general session, keynote, speaker, Speaker Emerging Practices
The Conference Life Cycle: Where Is Your Event In This Process? November 8, 2010 by Jeff Hurt All associations, businesses and professions must continually adapt in order to survive. Organizations, products and services go through a four stage life cycle: startup, growth, maturity and decline. Unless the organization reinvents itself, it declines and ceases to exist. The business life cycle also applies to conferences, meetings and events. Where do you think your … [Read more…] Filed Under: Event Planning Tagged With: , association, conference, conference revenue models, meeting best practices, meeting planner
Roast Your Conventional Thinking: Reverse Your Perspective February 4, 2010 by Jeff Hurt In the late 1950s before Seattleites were known as flannel-wearing, granola-eating, sandal-sporting, long-haired, liberal, hippie, indie-rock iPods listeners and fair trade coffee organic food freaks, a mysterious phenomenon occurred. People began discovering small pockmarks on their windshields. A mass hysteria developed as more and more Seattleites found these tiny scars on their vehicles. A pockmark … [Read more…] Filed Under: Event Planning Tagged With: , association, conference, event
