Juice Up Your Conference App

2012.08.27_The Apple Iphone 3GS

It's time to juice up your attendees' conference experience with a mobile app. The best built-for-purpose conference apps provide a seamless and user-friendly experience that can be customized by the attendee. Conference Mobile Apps Here To Stay Built-for-purpose conference apps have hit the fast-follower stage. In fact, most major conferences are in their second or third year of implementing this attendee-centric tool. The quickly changing app landscape, however, means everyone can … [Read more...]

Do Not Let Your Legacy AMS Kill Your Conference

2012.01.25_killing in pink

Here’s a newsflash for your IT department: Technology that is built for purpose (registration, expo sales, speaker management, etc.) does not need to integrate with your legacy association management system (AMS) in order to be implemented. Read that again! It's true and something you need to understand before your AMS kills your conference. Your Customer Versus The AMS Your association has invested a ton of capital in your AMS, the enterprise application for managing your business. When … [Read more...]

The Six Beatitudes Of Technology For Meetings

2011.07.14_Carson Summit - Audience by Pete Lambert, on Flickr

I am a firm believer that the proper application of appropriate meeting technology is a corner stone of today's successful meetings and events. The world has changed. Our customers have changed. Yet our conferences and meetings are institutionalized systems that have remained stagnant. Blessed Are Those... The following beatitudes are suggested ways to help meeting professionals make the right choices when it comes to incorporating technology tools in their conferences and events. 1 … [Read more...]

Would You Like Fries With That Booth?

2011.05.02_Little_Girl

Attendees are changing the way they plan and consume trade shows. If you’re still using static PDF floor plans and exhibitor listings, you’re missing out on the opportunity to upsell — and to connect buyers and sellers. According to research conducted by CEIR (Center for Exhibition Industry Research), nearly 75 percent of young professionals (40 years old and under) create a must-see list of exhibitors before coming to a trade show. That staggering percentage has opportunity  — and … [Read more...]

Ten Tips For Successful Conference Tweeting

Tweeting at conferences and events. It seems to be a love-hate relationship with some. Some say it's become passé. Others see it as a way to spread information. Some conference organizers, mostly those outside of social media events, are beginning to see an uptick in the backchannel chatter. Their attendees are just starting to discover the value and usefulness of Twitter at a conference. 10 Tips For Better Conference Tweets Regardless of where you stand on the issue, here are ten tips to for … [Read more...]

Live Streaming: Hollywood Production Value Or Good Enough For Learning

It's the end of the (meetings) world as we know it. ~ Paraphrase, R.E.M. "This might be the beginning of the end...and the dawn of a new era in which people think recorded video as passé and demand live streaming of events," says Priya Ramesh on The Buzz Bin Blog.  YouTube Going Live "With over 2 billion views a day, it's easy to think about YouTube as a place to watch videos recorded in the past. But you’ve told us you want more - and that includes events taking place right now," says … [Read more...]

Where Are We And Where We Are Going?

The Pew Internet & American Life Project provides great data on Americans and the Internet. The Project produces reports exploring the impact of the Internet on families, communities, work and home, daily life, education, health care, and civic and political life. They are a great resource of data for any conference organizer or assocation leader who says that their customers are not using the Internet, social media or today's social tools. Here is a recent PPT by Kristen Purcell, … [Read more...]

What Is The Right Mix? Face-to-Face, Digital, Hybrid Events

Your meeting’s reach no longer stops at the conference room walls. Now technology makes it possible to reach people you never had access to before.  The question is: How much should be live-only and how much shared with a remote audience?  How do you create an environment that makes your remote attendees feel they are a part of what is happening on site? Here is the PPT from our recent presentation at the 7th Annual Pharmaceutical Meeting Management Forum on What Is The Right Mix? Dave Lutz … [Read more...]