You are what you eat. What you see is what you get. These idioms are familiar to most of us. Here's a simple truth: What you think about is what you remember! The implication for your conferences, events and meetings are substantial. Our Memory Is Like A Video Recorder? Not! Many meeting professionals and conference organizers falsely assume that our memory is like a video recorder. It automatically records everything it hears and sees. Oh, if that were only true. I would always … [Read more...]
The Art Of Sculpting Conference Design
Recently I wrote Two Reasons Why Crowdsourcing Your Conference Content Won’t Work. In that post, I referred to organizations that were using crowdsourcing as a voting platform to source their conference topics, speakers and sessions. These organizations were not using crowdsourcing in its purest form as a distributed problem-solving and production model. It was strictly a way to receive and vote on input for the most popular topics or speakers to be offered at the conference. Some felt that I … [Read more...]