Conference Metrics, Meeting & Travel Technology, Actionable Insights
Bill is a seasoned meeting professional who stands for conference truths, value delivery and the power of face2face meetings. He consumes mountains of data and translates it into insightful strategy and supporting operational plans that move conference performance needles. Bill is also an expert on corporate meeting & travel procurement, the industry supply chain and the use of technology to accelerate results.
Link to Bill MacDonald’s professional bio.
Conference Biz Models, Strategy, Meeting Technology
Conference Networking, General Session Content Design & Delivery, 1st Timer Experiences
Conference Purpose, Live Event Design, Change Agent
Data Cruncher, Collector of Attendee Insight, Champion of Client Deliverables
Content Strategy, Attendance Marketing, Medical Meetings