About Us
Velvet Chainsaw Consulting (VCC) is the leading choice for conference and trade show organizers looking to grow or transform their major face-to-face programs. We provide expert advice for designing premium education and networking experiences that result in increased loyalty and revenue. With a laser focus on the attendee experience, the VCC team will study every aspect of your business model and value proposition. We customize our recommendations for each client project.
VCC is comprised of a team of industry experts who are change agents for where conferences and tradeshows need to evolve. Clients engage us for large projects to solve these problems:
- Improving attendee acquisition & loyalty (including next generation participants)
- Differentiating with premium learning experiences
- Fostering more connections & community
- Increasing exhibit/sponsor sales & value
We’d welcome an opportunity to chat with you to better understand how you’re tackling these issues and determine if VCC would be a good fit.
Call us: (330) 474-1047
Email us: info@velvetchainsaw.com
Our Team
I like to refer to our employees as the Justice League for Conferences. The Velvet Chainsaw team has been hand-picked and assembled to raise the bar for face2face meetings. Each employee is an expert, innovator and agent for change in one or more areas of conference success. When combined, these skills (aka – super powers) come together to provide holistic improvement recommendations for our clients. All of our team members consult, write and speak/facilitate. None of them wear masks, fly or bend steel.
Dave Lutz
Conference Biz Models, Strategy, Meeting Technology
Sarah Michel, CSP
Conference Networking, General Session Content Design & Delivery, 1st Timer Experiences
Lisa Block
Conference Purpose, Live Event Design, Change Agent
Michele Frania
Data Cruncher, Collector of Attendee Insight, Champion of Client Deliverables
Betsy Bair
Content Strategy, Attendance Marketing, Medical Meetings
David Beckett
Conference Metrics, Meeting & Travel Technology, Actionable Insights
Our Clients
With each new engagement, we learn new tricks to help other conference organizers. Here’s a sampling of organizations who have entrusted us.
Association & Tradeshow
American Association of Law Libraries
American Industrial Hygiene Association
Association of American Medical Colleges
Association of Equipment Manufacturers
California Water Environment Association
Electronic Retailing Association
Electronic Retailing Association
Food Marketing Institute
FOSE: Government Technology | IT Expo
Hospitality Financial & Technology Professionals
Institute of Food Technologists
NACHA – The Electronic Payments Association
NASSP | Leading Schools
National Speakers Association
Professional Liability Underwriting Society
Solar Energy Trade Shows, LLC
Corporate
Aptify User Group Meeting
Balfour Beatty
Boston Scientific
CoreNet Global, Inc.
Cushman and Wakefield
Cvent – Corporate Meeting Summit
HD Vest
International Monetary Fund
PLM World – Siemens User Group
Quality Matters
Sage Software
Industry Suppliers
a2z, Inc.
Cvent/CrowdCompass
HelmsBriscoe
Howe & Hutton
InterContinental Hotels Groups
Keppler Speakers
Maritz Travel/Experient
Meeting Metrics
Passkey
QuickMobile
St. Louis CVC