Show-Floor Theater Best Practices October 8, 2025 by Dave Lutz Last month, I was able to experience InfoComm, billed as “The Coolest Pro AV Gathering on the Planet.” Here’s what I took away from that experience. InfoComm, held June 7-13, attracted nearly 31,000 AV professionals to Orlando. One of the events highly engaging features was the handful of large theaters on the show floor. Three … [Read more…]
Learning Business Future Outlook September 15, 2025 by Dave Lutz Our friends at Tagoras are conducting a survey to help guide your association’s future learning strategy. We’re sharing this because Tagoras has a great track record of doing high-quality research and sharing the insights with those participating in the survey. To contribute and learn about the trends that will have the most impact on association … [Read more…]
Night at the Disco August 20, 2025 by Dave Lutz **Lost Post written five years ago. This blog post was published in Convene, but not published on our site in 2020 due to the pandemic and changing priorities during that time** My wife, Margie, loves to dance. To ring in the New Year and new decade, we went to one of our favorite hangouts. As … [Read more…]
Sweat the Small Stuff July 10, 2025 by Dave Lutz **Lost Post written five years ago. This blog post was published in Convene, but not published on our site in 2020 due to the pandemic and changing priorities during that time** When it comes to making your event more attendee-centric, even adding a few inches between chairs can go far. For my first job, I … [Read more…]
Proactive Planning in Uncertain Times June 26, 2025 by Dave Lutz It’s really hard to provide advice for navigating changes that could significantly impact your next meeting’s performance. Trade shows and gatherings with a significant deal-making benefit could end up just fine. It’s the scientific, academic, and research meetings and those with a large international attendance that potentially face the strongest headwinds. We’re all seeking answers … [Read more…]
Growing Your Credibility May 8, 2025 by Dave Lutz Gross profit is the metric that matters most to leaders. As a business event strategist, you can grow your credibility and value with your senior leadership by having your finger on the pulse of this metric. To arrive at your largest event’s gross profit, you need to connect the dots to apply attendance, revenue, and … [Read more…]
