Attracting & Engaging Peeps To Your Tradeshow

It’s more than coincidence, luck, serendipity or synchronicity. It’s your deliberate actions that will attract and engage stakeholders to your next tradeshow.

• So are you deliberately doing all you can to attract and engage more stakeholders – attendees, exhibitors and sponsors?
• What specifically should you do to attract, convert and transform more stakeholders for your next show?
• What does successful show engagement look like?
• What are your colleagues doing to increase their attendance, stakeholder engagement and drive more revenue?

Dave answered these above questions in his presentation for Shepard Sandbox 2010 Conference in Atlanta, GA. Here is the PPT from his presentation.

What attraction strategies have been successful for you and your tradeshows? What attracts you to attend an exhibition or conference?