Tag: social networking

365-Day Conferences Are Unrealistic

We’ve been hearing it for years. Conference organizers have been on a quest to create a 365-day community around their big annual event. As a result, industry education sessions and event technology products have adopted the year-round concept and branding. But there’s a problem, attendees and exhibitors aren’t falling in line. They’ll give you their … [Read more…]

Is Your Association Taking Advantage Of The Three Stages Of Social Commerce

I suspect that your association has taken advantage of eCommerce. It’s probably how all of your organization’s online transactions occur. But has your organization leveraged sCommerce? Defining Social Commerce (sCommerce) Social commerce is the use of social networks in the context of eCommerce transactions. It involves using social media that supports social interactions and user … [Read more…]

Social Media And Events Continue To Grow: 2012 Research

Marketers still place a high value on social media. 83% of marketers surveyed by Social Media Examiner indicate that social media is important to their business. 73% of event organizers surveyed by Amiando indicate that social media is important to their conferences, events and meetings. Clearly social media is a fad that’s gone rad and … [Read more…]

Three Steps To Target And Engage Facebook Power Users [Infographic]

  According to the Pew Research, the typical Facebook user receives more comments, messages and likes than they give. Why? Everyone has a few zealous Facebook friends that are highly engaged in one or more of Facebook’s activities. These friends are “power users. They are the invisible drivers of most of the site’s activities. So … [Read more…]

Mobile Technology Has Drastically Changed Travel Forever [Infographic]

  It’s doubtful that in 1903 the Wright Brothers had any idea of what travel would become in the future. The Internet has revolutionized travel. Our mobile devices have influenced and changed our travel habits drastically. How we choose hotels, book flights, source destinations, get recommendations from other world travelers and find local hot spots … [Read more…]