Author: Jeff Hurt


More Conference Physics: Inertia

I bet you’ve heard this before: “An object at rest, tends to stay at rest.” Oh, yeah, it’s Newton’s first law of motion: any object will stay at rest or in motion unless acted on by an external force. It’s also referred to as the law of inertia. Yes, an object at rest, tends to … [Read more…]

The Physics Of Conference Entropy

In physics, the second law of thermodynamics says all things—bodies, businesses, conferences, energy, organizations, relationships—move toward chaos and disorder. This is also known as the state of maximum entropy. In one sense, entropy is a measure of uncertainty or randomness. It is the amount of confusion, disorganization and disequilibrium. As your conference matures, it experiences … [Read more…]

We Prefer Stories To Stats—The Dark Side of Stories

We love stories. They connect on a personal and emotional level. We trust them more than statistical evidence. Unfortunately, we tend to overgeneralize from others’ stories, from anecdotal information and from small sampling sizes. We tend to confuse now with “what always is” as if our immediate situation consistently represents the entire universe of similar … [Read more…]

Practicing Conference Essentialism: The Disciplined Pursuit Of Less And Better

It’s hard for conference organizers to stick to planning the essential elements of their events. We are bombarded from every side from people who want us to add their components to the schedule. Various departments and committees see the event’s gathering of people as an opportunity for them to showcase their programs, services and agendas. … [Read more…]

Empowering Conference Registrants To See Learning As A Journey Not A Finish Line

Do your conference learning opportunities—from the general session to networking to breakouts to deep dive workshops—empower registrants to participate in their own learning journey? Or do your conference education sessions motivate participants to see the finish line? Their learning stops once the session ends. Authentic learner-centered conferences foster a connection between the participant and the … [Read more…]

Conference Reform Requires Cultivating Leaders With Moral Purpose To Make A Difference

Many conferences are stuck in the rut of legacy routines, age-old rituals and cloned programming. Conference organizers and its advisors replicate the past maintaining the traditions and well-established procedures of yesteryear. The event is nothing more than a zombie conference—a conference that appears to be alive yet in reality creates the walking undead. If you … [Read more…]

The Tension Between Content And Process In Facilitated Conference Learning Experiences

Have you ever attended a conference education session because of the presenter and not the content? (I think most of us have.) Have you ever been surprised when a full day workshop ended? You were so engaged that time flew by without you realizing it. If you’ve had these types of experiences, you’ve witnessed firsthand … [Read more…]

Has Your Leadership Evolved For The New Normal?

Change is hard. Foresight—looking forward—is hard. Why? Because we prefer certainty and concreteness to ambiguity and abstraction. Becoming a new normal leader requires shifting your perspective. It means becoming biased towards consistent, persistent evolution, not inclined to keep things the way they are which results in stagnant-status-quo-sameness. Your organization’s sustainable success depends upon you transforming … [Read more…]

On Becoming A New Normal Leader

It’s a common, well-accepted, well-worn and overused term: the New Normal. It’s also stealthily deceptive and destructive. It’s critical that successful leaders understand that linear thinking is just an exit ramp in a world of exponential change. Many of today’s leaders, especially association board of directors and CEOs, think that the new normal will eventually … [Read more…]

Developing Your Conference Story Arc To Activate Participants’ Brains

Applying a story arc to the conference can activate participants’ brains. And you want stimulated, motivated engaged brains during your event for sure! A story arc is an extended, continuous storyline in episodic storytelling media such as television series, comic books, video games, films etc. Each episode follows a dramatic arc with the story unfolding … [Read more…]