Yes, Your Conference is a Brand August 5, 2014 by Wendy Holliday Yes, your conference is a brand. So start treating it like one! The Words Annual Meeting Are Out! If you’re still using Annual Meeting in your conference brand, you’re showing your age. Most association bylaws require an annual meeting of the membership. It’s the organization’s business portion of the conference usually for paid members. But … [Read more…] Filed Under: Attendance Marketing Tagged With: , branding, conference planning, conference tag line, expo, marketing