Tag: conference experience


Conference Organizers Should Be Great CEOs: Chief Experience Officers!

What do conference organizers really do? They organize all the aspects of the conference experience. I believe that title—conference organizer–doesn’t serve us anymore. It doesn’t convey the right information as putting together logistics is like putting together quilt pieces without any plan. It’s just stitching pieces together and crossing your fingers that it will result … [Read more…]

How To Create A Bodacious, Mind-boggling, Unforgettable Conference Experience

Now, more than ever, conference organizers can’t continue to play it safe! Your annual conference is part of your organization’s brand experience. Most conference hosts and organizers understand the power of experience to inspire people and drive business growth. Yet few take the time to consider, plan and design an amazing conference experience. They just … [Read more…]

Does Your Conference Promote The Wrong End Of A Telescope?

“How much are our attendees willing to pay?” It is a question that many conference hosts and organizers frequently ask when they begin planning their events. It’s like asking the question, “What topics do you want to hear at next year’s conference?” Instead of asking, “What’s keeping you up at night?” Challenge is that this … [Read more…]

Does Your Conference Foster These Five Core Attendee Experience Principles?

The experience matters! It is one of the most (over?) used business phrases today. Most business professionals agree that the experience matters to consumers. As consumers, we even agree that our experiences with brands and organizations drive our future buying decisions. So why is it that most conference organizers do not focus on designing the … [Read more…]