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The events, exhibitions and meetings industry continues to evolve as it faces global changes and disruptive innovation. Here are 20+ tradeshow trends for exhibitors and show managers.
[…] The events, exhibitions and meetings industry continues to evolve as it faces global changes and disruptive innovation. Here are 20+ tradeshow trends for exhibitors and show managers. – See more at: http://velvetchainsaw.com/2013/12/20/20-tradeshow-trends-for-2014-beyond/#sthash.avsvGG2w.dpuf […]
[…] you Jeff Hurt for using Red Touch Media‘s booth from MIPCOM 2013 as one of your tradeshow trend examples […]
[…] It seems that the big data and other lead-oriented solutions will have the answer to that. All in all, one of the biggest challengers for organizers is still lack of detailed data on participants. […]
Thank you Jeff for using Red Touch Media’s booth from MIPCOM 2013 as one of your tradeshow trends examples (slide 23). We took a big risk using our booth space as a lounge and got some raised eyebrows from event organizers. But our strategy paid off and The Recharge Lounge was a huge hit with MIPCOM attendees. Our booth became a destination. Thank you again for the mention.