Improving Your Conference Operational Effectiveness Is Not Strategic Positioning January 6, 2015 by Jeff Hurt It’s one of the biggest confusions in the meetings industry today. That improving your conference operations—registration, food and beverage counts, room capacities, room sets, project management, vendor practices, partnering, benchmarking, following industry best practices, conference management tools—improves your strategy. It doesn’t! Improving your conference operations is not strategic positioning! Sure improving your conference operations improves … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference experience, conference strategy, convention operations, operational effectiveness, strategic positioning
