It’s one of the biggest confusions in the meetings industry today. That improving your conference operations—registration, food and beverage counts, room capacities, room sets, project management, vendor practices, partnering, benchmarking, following industry best practices, conference management tools—improves your strategy. It doesn’t! Improving your conference operations is not strategic positioning! Sure improving your conference operations improves your efficiency and operations … [Read more...]
What Meeting Planners Want From Their CSM
It was arrival day for PCMA's Convening Leaders Annual Conference. Most of the hotel and CVB sales folks were entertaining clients and watching the NFL playoffs. Meanwhile, their Convention Services Managers (CSM) were working hard to discover new ways to deliver value to customers. Some things never change! The Event The event? Association for Convention Operations Management's (ACOM) closing general session. I moderated a panel that included: Grace Jan, VP, Meetings, Management Solutions … [Read more...]
5 Reasons Why CSMs And CVBs Should Use Social Media
Convention Services Managers (CSMs) and Convention and Visitor Bureaus (CVBs): They are a meeting professional's right hand. They are event professionals' co-pilots. We need them. We love them. We can't succeed without them. They help provide the onsite scaffolding and structure of our events. Without them, our meetings would implode from the time we set foot on site. While a majority of the business world has been undergoing a major shift in communications through social media, CSMs and CVBs … [Read more...]
