Innovation. It’s the heartbeat of today’s economy. It’s also where meeting professionals need to focus their attention, time and resources to compete in the meetings marketplace.
Average meetings are planned by average meeting professionals. Yet, most conference attendees don’t want to pay for an average conference. They want a unique experience.
Innovative conferences are planned by innovative meeting professionals. Innovators think and act differently. Here is the PowerPoint from my recent presentation at Texas’ Southwest Showcase on The Conference Innovators DNA.
Which of the four behaviors do you need to work on the most? Why do we tend to lose our sense of curiosity and discovery as we get older?