Just how sticky is your conference?
Sticky conferences create experiences that last beyond the two to three days of the conference. They focus on creating real relationships with strong connections. It’s about more than speed networking where people just exchange business cards or speed sessions to see how much info people can cram into their brains.
Sticky conferences focus on interactivity of participants. The more interactive participants are; the more engaged they are. The more engaged they are; the more committed they are. The more committed they are; the more empowered they are.
Here’s a rundown of his video if you want to fast forward to a specific area.
00:16 – Fostering Connections At Conferences
01:40 – Plan Interactive Experiences Not Passive
03:11 – Creating Disruptions To Keep Attention
04:20 – Creating A Better Signal To Noise Ratio (Too much info at conferences. How do we get good info that is useful?)
05:08 – For More Information On Curiosity & Sticky Conferences
Video edited from PCMA’s Convening Leaders 2012 Learning Lounge Live Chat Room video clip.
What are some specific things you can do to create more sticky conference experiences? How can conference organizers foster an attitude of curiosity from attendees?