Tag: 4Ds conference experience


Are We Creating The Wrong Type Of Conference Experiences?

Everyone’s talking about the need to create customer experiences. (Yes, including us, the Velvet Chainsaw team.) It’s as if Joe Pine and Jim Gilmore’s Experience Economy is just now hitting its stride—for conferences at least. The word is out: we’ve got to create conference experiences, not just conferences that feel like a patchwork quilt of … [Read more…]

Your Conference Needs To Focus On Providing 4D Experiences

Conferences need 4D experiences: deep learning, deep play, deep reflection and deep connections. You probably recall a time in your life when you viewed a 3D movie. You wore 3D glasses and the images looked like they popped out of the screen. Your conference needs more than the gimmick of 3D glasses. It needs authentic … [Read more…]