Many Conferences Lack Connective Tissue May 26, 2016 by Jeff Hurt Your conference is lacking! Yes, it lacks the connective tissue to support it participants’ true business objectives for attending your event. Yes, it lacks the connective tissue of an obvious framework for the current and future needs of its stakeholders. Connective tissue is a material that supports the vital organs of your body. It provides … [Read more…] Filed Under: Event Planning Tagged With: , business case for events, business objectives, business objectives for conferences, conference best practices, conference connective tissue, conference strategy, connective tissue, target market