The Big Gamble: Commoditizing Hotel Group Sales March 25, 2011 by Dave Lutz This post is by Dave Lutz, managing director of Velvet Chainsaw Consulting. I spent most of my career running one of the largest site selection companies in the country. I learned a ton about group sales and how customers buy. I had the privilege to work with some of the best and most influential … [Read more…] Filed Under: Event Planning Tagged With: , hospitality industry, hotel block, hotel group sales
What’s Your Experience With Attendees Staying Outside The Hotel Block And Driving Pick-up To The Max? May 17, 2010 by Dave Lutz This post is by Dave Lutz, Managing Director, Velvet Chainsaw Consulting. Why do attendees choose to stay outside the official conference hotel block? How do you manage it? What strategies have you used to drive maximum pick-up of your block? We’re looking for more examples and experiences to share and add to our list. … [Read more…] Filed Under: Event Planning Tagged With: , conferences, driving pick-up, hotel block, meeting logistics, meeting planner