The majority of your conference speakers have a major skills gap! They are relying on pedagogical mimicry--presenting the same way that their teachers taught them. That causes you and your conference to rely solely on a foundation of mimicry for education success. And this foundation is the exact the opposite of what your speakers should be doing if the goal is learning! Your dependence on this approach is ultimately causing you to lose money as it does not meet your attendees' needs and it … [Read more...]
Do Not Start With The Roof: A How To Blueprint For Your Presentation Content
Imagine you're going to build a house. You don't just start building and add more wood as you proceed. Nor do you start with the roof and build from the top down. You start with a blueprint. You create a detailed and precise plan of what you want your house to be. The blueprint serves as the architecture and engineering design. It's the guide to building the house. Blueprint For Developing Presentation Content It's the same thing with your presentation. You should start with the end in … [Read more...]
Three Conference Speaker Processes That Will Alarm You [Free Speaker Report]
Who has the final decision making power to hire a professional speaker for an organization? The answer may surprise you. And it may cause you to drop your jaw, raise your eyebrows and shout, "Huh?" Recently, Velvet Chainsaw partnered with Tagoras, Inc., a leading continuing education company, to survey conference professionals about their use of speakers. Here are three findings from The Speaker Report: The Use Of Professional And Industry Speakers In The Meetings Market. (Free PDF download. … [Read more...]
Confessions Of An Industry Speaker: What I Dislike About Your Conference
I feel like a professional conference attendee lately. I have attended and spoke at nine different conferences in the last 63 days. That's one conference for every seven days. In reality, I spoke more than nine times because sometimes I had two or three presentations at each event. Seeing Your Speakers As Partners As a meeting professional, I've always considered my speakers as my partners in creating a great conference experience. They are the ones that will help my attendees learn something … [Read more...]
