Reasons Why Members Recommend Association Membership To Colleagues May 24, 2012 by Jeff Hurt What influences someone to join a nonprofit association? According to a 2012 association study, recommendations from advisors, colleagues, experts, families and friends has the most influence on a person’s decision to join an association. 32% of association members state that they joined based on the recommendation of another person. 14% received recommendations from families and … [Read more…] Filed Under: Ramblings Tagged With: , association membership, member, membership