What influences someone to join a nonprofit association? According to a 2012 association study, recommendations from advisors, colleagues, experts, families and friends has the most influence on a person's decision to join an association. 32% of association members state that they joined based on the recommendation of another person. 14% received recommendations from families and friends. 14% from colleagues and 6% from advisors and experts. 5 Drivers That Causes Members To Recommend … [Read more...]