Most keynotes fail at actually providing learning and retention. Sure, many keynotes are inspirational, motivational and provide an engaging story. And if that’s all we’re looking for from a high-paid professional speaker for a keynote, it works. However, when an organization pays $10,000-$75,000, or even a higher fee, for a 45- to 60-minute message, we … [Read more…]
Education is one way to improve ourselves personally and professionally. Whenever we find ourselves lacking knowledge, understanding or skills for a specific job task, we take a class. Or attend a conference. Or participate in a webinar. Or read a book. Sounds really simple. Right? Well, it’s not. The challenge with most education is our … [Read more…]
Several months ago, a well-known established professional speaker chided me publicly in Facebook because of a post I wrote about how our brains thrive on images. This speaker said that he didn’t need to add visuals to his presentations because all of his clients were extremely satisfied with his keynote presentations. And he had been … [Read more…]
Most conferences spread verbal diarrhea and visual logorrhea like viral diseases. We create toxic airborne events cluttering the conference experience with an overuse of monologues, panel dialogues and slideuments. Author Garr Reynolds coined the word slideument referring to presentations that have enough text that they can “speak for themselves.” While a presentation that speaks for … [Read more…]
Our conferences and association education programming depend upon speakers as experts sharing their knowledge with the crowd. Yet, the education research is loud and clear that people talking at an audience does not necessarily lead to attendees’ learning. Actually, there’s more likelihood that you’ll win a multi-million dollar Powerball lottery than telling leads to learning. … [Read more…]
Highly specialized technical complex topics are often associated with boring, butt-numbing, brain-draining, hum-drum, buzzkill presentations. So how do you tackle complicated technical content head on and still deliver an engaging, memorable and bodacious presentation? How do you move your audience from saying, “I thought that presentation would never end,” to “Booyah! That was totally awesomesauce!” … [Read more…]
It’s time to hold speakers accountable for attendee learning, not just completed evaluation smile sheets! It’s time to encourage conference speakers to consciously improve. And if we want our conference speakers to improve, we need to provide them with information that shows where they need to improve and how to improve. What Product Does A … [Read more…]
Most speakers are really good at talking! But talking to your audience does not mean that your audience is learning. Our Brains Have Limits As speakers, we have assumed that talking to an audience results in their learning. We think that their minds are like sponges absorbing what we are saying. But just hearing information … [Read more…]
The greatest sign of success for a speaker is not a full room and positive smile-sheet summaries that only indicate attendees can successfully sit through long lectures. The greatest sign of success for a speaker is to be able to say, “The audience is now working on the content as if I did not exist!” … [Read more…]
Most conference organizers see attendees as consumers of the conference’s information. Little thought is given to seeing attendees as active participants in their own learning and experience. 8 Myths That Restrict The Attendee Experience Here are eight conference presentation myths that you should avoid. Myth 1: The lecture or panel best serves all conference attendees. … [Read more…]
