Tag: Attendance Centricity

Conference Growth Rests Squarely On Attendance Centricity

Since the dawn of time, things tend to follow the Pareto Principle with 80% of results driven by 20% of customers, give or take 10%. Translating this dynamic to the world of conferences and trade shows, more often that not: A very high percentage of revenue will be primarily dependent on (or influenced by) key … [Read more…]