Tag: loyalty

I Can’t Get No [Conference] Satisfaction

I can’t get no conference satisfaction, I can’t get no conference satisfaction, ‘Cause I try and I try and I try and I try. I can’t get no, I can’t get no. When I’m sittin’ in your session and a man comes on the stage he’s tellin’ me more and more about some useless information … [Read more…]

Do You Want Satisfied Conference Attendees Or Loyal Attendees?

Do you want a satisfied spouse or a loyal spouse? Think about that. Which one is it? I don’t know about you but I want a satisfied and loyal spouse! Now, do you want satisfied customers or loyal customers? Ok, committed relationships and marriages are not the best analogy for business relationships. Marriages are one-to-one … [Read more…]

Six Steps To Develop A LTR Plan With Your Conference Participants

As you shift from a focus of a short-term, one-night stand conference experience to a long term relationship (LTR) with potential and registered attendees, you need to plan things differently. A LTR view means you look at each year and think about how you can begin to develop, build and maintain a community experience all … [Read more…]

Are You Developing One Night Stands Or Long Term Relationships With Your Conference Attendees?

Seen recently in conference personal ads: Wanted – LTR* with conference registrants. Those desiring a STF* need not register. Looking for those that are interested in more than a casual relationship, where both of us have a commitment to each other’s success. Signed Conference Organizers *LTR – Long Term Relationship; STF – Short Term Fling … [Read more…]