Leaving no conference attendee brain behind. It’s the new motto of the 21st century conference organizer…that is, if you want to get them back next year. It’s time for associations and corporations to address the root cause of the conference learning crisis: a limited understanding of successful adult learning. Andragogy – How Adults Learn Malcolm … [Read more…]
80 percent of what we learn comes from informal learning.* Ironically, 60% to 80% of a conference attendee’s time is spent in formal learning, passively listening to a presenter. Unfortunately, 14 days later we only recall 20% of what we hear in those presentations. (John Medina, Brain Rules; E. Dale, Audio-Visual Methods in Teaching). 30 … [Read more…]
Let’s put children in charge of their own meals. Being the forward thinking leaders that we are, we’ll allow kids to decide what they want to eat. We’ll use an online voting system similar to Digg so kids can crowdsource the suggestions. They’ll even be allowed to announce to their friends which food items they … [Read more…]
This is the last in a series of posts on writing better conference session descriptions. Read the previous posts Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description, How To Write Killer Conference Session Titles That Attract Attendees and Crafting Better Conference Materials: Writing Session Descriptions For … [Read more…]
This is the third in a series of posts on writing better conference session descriptions. Read the first post Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description, or second post How To Write Killer Conference Session Titles That Attract Attendees. Begin With The End In Mind … [Read more…]
This is the second in a series of posts on writing better conference session descriptions. Read the first post Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description. What is the primary purpose of most conference session titles, descriptions and learner objectives? Did you say, “To get … [Read more…]
This is the first in a series on writing better conference session descriptions. This overview article was written (well, ghostwritten by me in collaboration with Dave Lutz) for Dave’s People & Processes column in PCMA’s March edition of Convene. In subsequent posts, we’ll explore conference sessions titles, descriptions and learner objectives in more detail. Why … [Read more…]
In conference and meeting environments, attendees receive more messages and content from attending six to eight hours of presentations than a typical day of being bombarded by advertising, direct mail, radio and TV. Duplicate that day two or three times, and you have a mind that is flooded with messages and information on excessive conference … [Read more…]
