14 Adult Learning Principles To Combat The Conference Learning Crisis April 1, 2010 by Jeff Hurt Leaving no conference attendee brain behind. It’s the new motto of the 21st century conference organizer…that is, if you want to get them back next year. It’s time for associations and corporations to address the root cause of the conference learning crisis: a limited understanding of successful adult learning. Andragogy – How Adults Learn Malcolm … [Read more…] Filed Under: Conference Education Tagged With: , adult learning, adult learning principles, adult learning strategies, andragogy, association, conferences, content, delivery, Education & Adult Learning, engagement, professional development
We Are The Problem: We Are Selling Conference Snake Oil March 30, 2010 by Jeff Hurt 80 percent of what we learn comes from informal learning.* Ironically, 60% to 80% of a conference attendee’s time is spent in formal learning, passively listening to a presenter. Unfortunately, 14 days later we only recall 20% of what we hear in those presentations. (John Medina, Brain Rules; E. Dale, Audio-Visual Methods in Teaching). 30 … [Read more…] Filed Under: Business Model, Conference Education Tagged With: , association, conference learning model, conferences, content, Education & Adult Learning, formal learning, informal learning, professional development
Two Reasons Why Crowdsourcing Your Conference Content Won’t Work March 24, 2010 by Jeff Hurt Let’s put children in charge of their own meals. Being the forward thinking leaders that we are, we’ll allow kids to decide what they want to eat. We’ll use an online voting system similar to Digg so kids can crowdsource the suggestions. They’ll even be allowed to announce to their friends which food items they … [Read more…] Filed Under: Conference Education Tagged With: , association, conferences, content, crowdsourcing, crowdsourcing conference content, Education & Adult Learning, meeting planner, professional development
Do Conference Session Learning Objectives Really Matter? March 19, 2010 by Jeff Hurt This is the last in a series of posts on writing better conference session descriptions. Read the previous posts Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description, How To Write Killer Conference Session Titles That Attract Attendees and Crafting Better Conference Materials: Writing Session Descriptions For … [Read more…] Filed Under: Conference Education Tagged With: , association, conference session descriptions, conference session titles, conferences, learner objectives, meeting, meeting planner, professional development, writing good conference session descriptions
Crafting Better Conference Materials: Writing Session Descriptions For Dummies March 18, 2010 by Jeff Hurt This is the third in a series of posts on writing better conference session descriptions. Read the first post Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description, or second post How To Write Killer Conference Session Titles That Attract Attendees. Begin With The End In Mind … [Read more…] Filed Under: Conference Education, Event Planning Tagged With: , association, conference session descriptions, conference session titles, conferences, learner objectives, meeting, meeting planner, professional development, writing good conference session descriptions
How To Write Killer Conference Session Titles That Attract Attendees March 17, 2010 by Jeff Hurt This is the second in a series of posts on writing better conference session descriptions. Read the first post Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description. What is the primary purpose of most conference session titles, descriptions and learner objectives? Did you say, “To get … [Read more…] Filed Under: Conference Education, Event Planning Tagged With: , association, conference session descriptions, conference session titles, conferences, learner objectives, meeting, meeting planner, professional development, writing good conference session descriptions
Conference Session Descriptions That Whet the Appetite March 16, 2010 by Jeff Hurt This is the first in a series on writing better conference session descriptions. This overview article was written (well, ghostwritten by me in collaboration with Dave Lutz) for Dave’s People & Processes column in PCMA’s March edition of Convene. In subsequent posts, we’ll explore conference sessions titles, descriptions and learner objectives in more detail. Why … [Read more…] Filed Under: Conference Education, Event Planning Tagged With: , association, conference best practices, conference session descriptions, conference session titles, conferences, learner objectives, meeting, meeting planner, meeting planning best practices, professional development, writing good conference session descriptions
Busted: Ten Conference Adult Learning Myths January 20, 2010 by Jeff Hurt In conference and meeting environments, attendees receive more messages and content from attending six to eight hours of presentations than a typical day of being bombarded by advertising, direct mail, radio and TV. Duplicate that day two or three times, and you have a mind that is flooded with messages and information on excessive conference … [Read more…] Filed Under: Conference Education Tagged With: , adult learning, association, conferences, content, Education & Adult Learning, professional development