You’ve probably heard of ROI-return on investment. You may have heard of ROE-return on equity (not return on event). Or you may have heard of ROA-return on assets. Successful businesses depend upon ROI, ROE and ROA. So have you heard of ROM-return on mission? It’s critical to moving the mission of your organization forward. So what is your conference's return on mission? Defining ROM Nonprofit technology consultant Andrew Urban says Return On Mission (ROM) is the ability to look beyond … [Read more...]