The bread and butter of conferences is concurrent education sessions. Keynote speakers and main-room experiences are pivotal for bringing the community together and sharing key messaging, but attendees expect—and deserve—transformational learning (change in ideas, attitudes and behaviors) from curated, relevant and problem-centric educational sessions. Why do we often leave this most critical and valuable aspect of the conference experience in the hands of speakers who are not prepared to … [Read more...]
Top Tips for Preparing Your Presenters
Imagine how you might do your job differently if your performance and compensation were evaluated based on overall session attendance and industry presenter ratings at your annual conference. While this notion may seem a bit extreme, conference education systems need increased accountability, which in turn leads to a competitive advantage. We all need improved systems for: Programming thought-provoking and relevant content. Recruiting or selecting industry presenters who will draw a … [Read more...]
Conferences Need More Sharing
One of the strongest intangible attributes of a healthy conference is how much sharing takes place. Too often, competition and self-interest get in the way of sharing what’s most helpful. Professions that deliver conference sessions with a high level of sharing – not diluted or generalized from the stage – are often in fields linked to prevention, healthcare, education and philanthropy. Protecting, curing, developing and caring are noble causes, and sharing the secret sauce is viewed as the … [Read more...]