On Tuesday, August 24, 2010, I attended ASAE's 2010 session Free: The Future of a Radical Price...and the Impact on Your Association. John Crosby, CAE, VP, Communications, Software and Information Industry Association and Jeff De Cagna, Chief Strategist And Founder, Principled Innovation, LLP, facilitated the 75-minute presentation which was also live streamed. Here are 16 takeaways, in 140 characters or less from their presentation. Some of the tweets use abbreviations and lack punctuation. … [Read more...]
18 Questions To Ask Your Members About Mobile
At the ASAE 2010 education session “Engage Your Members Using Mobile Devices” by Jeff De Cagna, chief strategist and founder, Principled Innovation, LLC, Joe Rominiecki, managing editor, newsletters, ASAE & The Center, Renato Sogueco, CIO, Society of American Florists presented on the state of mobile devices and associations. Questions to ask your members as you consider moving to mobile Jeff also shared 12 questions he used with his work with Renato for SAF's move to mobile. (Note, some of … [Read more...]
The Association Digital Revolution: In The Palm Of Your Members’ Hand
The Pew Internet Mobile Access 2010 July report shows that six in ten Americans go online wirelessly to access the Internet using a laptop or cell phone. Synovate reports 82 percent of Americans never leave home without their mobile phones, while 42 percent say they cannot live without these devices. Roughly 4 billion people worldwide currently have mobile phones, and, according to one estimate, 70 percent of the world's population will be carrying a mobile device by the end of this year, up … [Read more...]