Events As The New Black In Content Marketing February 28, 2012 by Jeff Hurt Using Events As Content Marketing View more presentations from Jeff Hurt Here is the slide deck from my recent presentation at Event Solutions’ Idea Factory 2012 in Las Vegas. Possible Event Content Marketing Business Goals What type of goals might your clients have when considering a face to face event as a content marketing strategy? … [Read more…] Filed Under: Attendance Marketing Tagged With: , business case for events, content, content marketing, event professionals, events as content marketing, meeting professionals