If you are a conference organizer, imagine your job as a museum curator. Art gallery and museum curators use judgment and a distinguished sense of style to select and arrange art. They juxtapose art pieces against one another to create a narrative, evoke a response and communicate a message. Conference organizers must approach a conference's content as a medium that needs to be strategically selected and placed to engage the audience, convey a message and inspire action. Steps To See Become A … [Read more...]
Seeing The Meeting Professional As Content Strategist And Conference Curator
Our conference participants are becoming progressively more sophisticated. At the same time, our digital network is becoming increasingly complex bringing current information and our audience closer. Often our conference participants walk into our events knowing more than our speakers. Their experiences applying knowledge and information frequently surpass that of our presenters. So how can we continue to offer cutting-edge content and learning experiences? In order to continue to succeed, … [Read more...]