Star Struck: Identifying Your Conference North Star June 21, 2018 by Jeff Hurt For centuries, explorers and those sailing the sea have relied on the North Star, or Polaris, to navigate. Long before the advent of the GPS, the North Star provided a distinctive visible position to true north. Travelers used its bright light as a guide to ensure they were voyaging in the right direction. Sailors adjusted … [Read more…] Filed Under: Experience Design Tagged With: , conference organizer, conference professionals, conference purpose, conference purpose as North Star, lead with purpose, meeting professionals, North Star for conferences, purpose, purpose-driven, purpose-driven conference organizers, purpose-driven conferences
Conference Purpose With Power And Participants Leads To Profitability June 14, 2018 by Jeff Hurt Does your event have a clear and inspiring purpose? (If you’re shaking your head yes, then what is it?) Now imagine someone asking your conference participants that question. How would they respond? I suspect they would say “Yes, of course it has a purpose!” Then they would launch into a passionate description of your event’s … [Read more…] Filed Under: Event Planning Tagged With: , conference organizer, conference professionals, conference purpose, lead with purpose, meeting professionals, purpose, purpose-driven, purpose-driven conference organizers, purpose-driven conferences
Flourishing Conference Professionals Lead With Purpose July 31, 2017 by Jeff Hurt As a conference organizer, how purpose-driven are you? Successful conference organizers are purpose-driven! They grow into purpose leaders that influence others with a shared vision and purpose. They evolve into meaning-machines. They design conference experiences that become meaning-making opportunities for their participants. And they make their planning teams’ work important. Not clichéd or trivial. Critically … [Read more…] Filed Under: Event Planning Tagged With: , conference organizer, conference professionals, conference purpose, lead with purpose, meeting professionals, purpose, purpose-driven, purpose-driven conference organizers, purpose-driven conferences
What Participants Expect From 21st Century Conference Experiences January 30, 2017 by Jeff Hurt Everything we take for granted about conferences, and planning them, faces disruption. Participants from all generations and cultures increasingly expect conferences to mirror their work and personal lives. They expect conferences that are authentic, connected, contextual, mobile, participatory, work-related and transparent. Savvy conference organizers meet these disruptions head-on. They know how to segment their target … [Read more…] Filed Under: Event Planning, Experience Design Tagged With: , 21st century conferences, cognitively stimulating, collaboration, conference experience, conference experience design, engagement, learning spaces, mental engagement, participants, purpose-driven
