Conference Cloning: Principles Not Practices July 8, 2015 by Jeff Hurt Many of us do it. We seek the next great idea. We read lists of tips and tricks in search of one unique takeaway we can try at our event. We observe what other conferences are doing. We turn to the experts and others who have had success and ask them how they did it. … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference practices, conference principles, conference reinvention, mindset, revolutionary conference, strategic thinking
Your Rigid Thinking May Block Conference Improvements July 7, 2015 by Jeff Hurt Did you learn how to ride a bicycle as a kid? We often say, “Well, it’s just like riding a bicycle. Once you learn how, you’ll never forget.” But what if you had to forget everything you learned about riding a bicycle? What if you had to unlearn and start over? Could you learn, unlearn … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference reinvention, mindset, revolutionary conference, strategic thinking, transformation
Four Commitments That Block Conference Reinvention December 22, 2014 by Jeff Hurt Some conferences keep pace with changing times. Others seem stuck in a time warp. Tradition led them to success in the past and they expect it will in the future. Most organizations respond to changing times in some way. Many respond by increasing the flurry of activity that has resulted in past success. Usually, that’s … [Read more…] Filed Under: Experience Design Tagged With: , conference best practices, conference reinvention, mindset, revolutionary conference, strategic thinking, transformation
Disruptive Revolutionary Conferences Are Coming: The Need To Refocus On Our Customer October 17, 2013 by Jeff Hurt “If anyone is going to disrupt this industry, it is going to be us!” I love this quote from Smart Customers, Stupid Companies. I think more conference organizers should adopt it! Here’s my question for meeting professionals and conference organizers: Are you going to have “Smart Attendees, Stupid Conferences or Smart Attendees, Smart Conferences?” To … [Read more…] Filed Under: Event Planning Tagged With: , conferences, meeting industry trends, revolutionary conference, sponsorship, trends
