The great resignation, coupled by increases in unsubscribes, have made it more difficult than ever to reach the inbox of potential attendees and conference participants. The events community can learn a lot from the B2C social landscape as we navigate the ins and outs of best practices and trends for moving fence-sitters to paying registrants. Top Five Trends in Social Influencing Influencer Marketing Hub, which specializes in producing content in the social media and influencer marketing … [Read more...]
The Rise of the Gig Economy and What It Means for Conferences
Work and life are transforming at a rapid rate. When considering long-term conference or organizational strategy, it’s wise to future-cast the impact major workforce trends may have on your profession, particularly because conferences are about people first and content second. You need to determine who (target audience) you’re designing for before you address the what (content) and how (experience design). Here are three workforce mega-trends that I believe will significantly impact our … [Read more...]
Even More Buckaroo Breakaway Cadillac Conference Programming Trends – Part 2
Expect the unexpected…just as Buckaroo Banzai did in the 1980s movie of the same name. Buckaroo and his merry band of cavaliers were ready to save the world from whatever came their way. They would embrace the context of each dimension much like you need to embrace these current conference programming trends. While these trends won’t help you overthrow a menacing alien dictator, they will help your participants stay in step with the every changing world around them. Take a look at them. … [Read more...]
Buckaroo Breakaway Cadillac Conference Programming Trends Looming Your Way In 2017 – Part 1
It’s the adventures of your next conference experience across the eighth dimension. Oh, wait. That’s the intro to Buckaroo Banzai about the adventures of the science fiction rock musician and his band of cavaliers. Well, similar to Buckaroo’s adventures, you have the opportunity to take your band of conference participants into the 21st Century conference dimension. These conference programming trends are headed your way. Pick a couple, study them and embrace their underpinnings to provide … [Read more...]
Trends For Tomorrow’s Conference
Every conference experiences change. Well, at least is should experience some change. Especially if it’s a healthy and growing conference. Yet some conference organizers—those that keep their finger on the intersection of society, their profession and their customers’ industry—sense that they are in the midst of radical change. It’s the kind that only happens every few decades. Seismic Conference Shift Predictions While no one is really sure of what’s ahead, talking about it allows us to … [Read more...]
Four Visionary Leadership Conference Mindsets Needed In The 21st Century
Vision…it’s easy to talk about. It’s hard to create and implement. And it’s often even harder to upgrade. What’s your vision for the 21st Century conference? How are conferences evolving? As the new year starts, there’s no time like the present to think about creating a fresh vision and adopting a new frame of mind for your next conference. Four Visionary Conference States Of Mind The world continues to evolve at a rapid and accelerated pace. Conferences are in a unique position to … [Read more...]
20+ Tradeshow Trends For 2014 And Beyond
The events, exhibitions and meetings industry continues to evolve as it faces global changes and disruptive innovation. Here are 20+ tradeshow trends for exhibitors and show managers. 20+ Tradeshow Trends For 2014 & Beyond from Jeff Hurt View this the 20+ Tradeshow Trends for 2014 & Beyond in your own broswer . What trends would you add to this list? What trends are missing? … [Read more...]
21st Century Revolutionary Conferences Have Transformed The Traditional Education Session
Conferences that focus primarily on lecture-based methods are becoming increasingly difficult to defend! There is ample evidence that the lecture creates phony learning, along with the inability to retain and apply what has been heard. Packed conference sessions and smile-sheet summary evaluations only indicate that attendees can successfully sit through dreary lectures. It does not demonstrate value or stimulate growth in organizations. Neglecting Evidence Based Education Is … [Read more...]