How Much Faith Do Your Attendees Have In Your Conference? March 10, 2014 by Jeff Hurt Faith. When you read that word does your mind jump to religion? Mine does. Our American experience tells us that “faith-based” refers to an organization that promotes a specific religious belief. Yet, there is another type of faith we need for conference success. Faith In Your Conference Your success as a conference organizer is entirely … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference design, conferences
The Neuroscience of Networking: Why Networking Matters To Your Conference February 18, 2014 by Jeff Hurt Your brain is passionate about one thing. So much so that when it is not thinking about a problem or focused on something specific, it defaults to doing this one thing. Neuroscientist Dr. Matthew Lieberman says that our brains have a passion of their own. “We know this because our brains seem to devote all … [Read more…] Filed Under: Conference Networking, Experience Design Tagged With: , brain-friendly conferences, brain-friendly meetings, conferences, connections, connexity
Everything You Wanted To Know About Creative Commons And Photos Infographic February 17, 2014 by Jeff Hurt How To Attribute Creative Commons Photos by Foter What tools do you use to source creative common images? Filed Under: Social Media Tagged With: , creative commons, images, Infographic
How To Choose Education Content That Leads to a Treasure of Learners February 11, 2014 by Jeff Hurt Pirates are treasure hunters that don’t always play by the rules. As an association education professional, you too can buck tradition by searching for hidden treasures of content and delivering them to your members. The Pirate Spirit Many of us have negative images of pirates as shipmates that pillage and rob other vessels. Some of … [Read more…] Filed Under: Conference Education Tagged With: , adult education, adult learning strategies, conference curator, content-strategist-curator, context, curate
Your Conference Needs To Go On An Education Session Diet February 7, 2014 by Jeff Hurt Your conference attendees and prospects are less satisfied with an extensive list of education offerings than a narrow one. Too much information overwhelms them. And they walk away without any action. Ultimately, confused customers don’t buy anything. The Paradox Of Choice Yes, it’s true that when given a choice between a small and large assortment, … [Read more…] Filed Under: Conference Education, Event Planning Tagged With: , Attendee Acquisition, conference education, conference marketing, marketing, target market
Conference Education List Sessions Are Deliciously Temptatious February 6, 2014 by Jeff Hurt “37 Mobile Apps In Less Than 60 Minutes!” Tina Brown’s “12 Tips For Engaging Events.” “15 Industry Trends You Need To Know.” Lists! We love them! We are drawn to them. We fancy them. The Lure Of The List Conference session titles that contain a numbered list have become ubiquitous ways to attract a crowd … [Read more…] Filed Under: Conference Education, Event Planning Tagged With: , brain-friendly conferences, conference marketing, conference tips, conferences
Six Tips To Create The Conference Introvert Advantage February 3, 2014 by Jeff Hurt Are you an introvert or an extrovert? If you’re an introvert, you’re trendy right now. There is a lot of media buzz about introversion and their inner strengths in a primarily extrovert world. One In Four… At least one in four people tends to listen more than they speak, often feels alone in large groups, … [Read more…] Filed Under: Conference Education, Experience Design Tagged With: , adult learning strategies, andragogy, conference, conference best practices, conference tips, education best practices
How To Be A Bodacious, Wicked, Totally Tubular Technical Presenter January 29, 2014 by Jeff Hurt Highly specialized technical complex topics are often associated with boring, butt-numbing, brain-draining, hum-drum, buzzkill presentations. So how do you tackle complicated technical content head on and still deliver an engaging, memorable and bodacious presentation? How do you move your audience from saying, “I thought that presentation would never end,” to “Booyah! That was totally awesomesauce!” … [Read more…] Filed Under: Speaker Coaching Tagged With: , industry speaker, presentation best practices, presentation strategies, speaker, speaker tips, STEM, subject matter experts, technical presentation
Without People Your Conference Has No Knowledge January 27, 2014 by Jeff Hurt Who is more knowledgeable? The expert speaker or the room of conference attendees? In today’s rapidly changing world with knowledge at our fingertips, often the wisdom of the crowd outranks the insight of an expert speaker. Why? Because knowledge now lives in networks. The Web Facilitates Connections Hat Tips Cluetrain Manifesto The Internet has made … [Read more…] Filed Under: Event Planning Tagged With: , adult education, conference best practices, conference education
Delivery or Discovery? The Dueling Conference Competitors January 21, 2014 by Jeff Hurt Which is more important to your attendees’ conference experience? Delivery of information or discovery of content? There lies the tension for 21st Century Conferences offering education sessions. The Faulty Premise For Conference Delivery As A Priority In most conference experiences, an attendee’s role is to consume information and knowledge that is hypothetically scarce. A conference … [Read more…] Filed Under: Conference Education Tagged With: , conference best practices, conference education, conferences, delivery, education best practices
