Fostering Planned Serendipity At Conferences October 28, 2014 by Sarah Michel Some people call it luck. Others call it fate. Whatever we call it, serendipity is a wonderful thing. We’ve all experienced it at a conference. That happy accident or surprising discovery when you sit next to someone at a session who deals with the same work challenges as you. This new serendipitous connection introduces you … [Read more…] Filed Under: Conference Networking, Experience Design Tagged With: , conference best practices, conference serendipity, meeting planning best practices, networking
Post-Conference Debrief Tips To Improve The Conference Experience October 27, 2014 by Donna Kastner The closing keynote was a big hit. Attendees head home. Your team has worked tirelessly for weeks. And they delivered beyond your expectations. You would love to get packed quickly. You know everyone on your teams deserves some time off now. Gathering The Team For One Final Meeting You think, “If I can just gather … [Read more…] Filed Under: Event Planning, Experience Design Tagged With: , conference best practices, conference debriefs, conference improvement, team debriefs
When Opinion By Committee Can Lead You Astray October 22, 2014 by Jeff Hurt Last night we went to a local chain restaurant. It wasn’t great. It wasn’t bad. It was average at best. After our meal, I told others about my visit. My relatives all had an opinion about the restaurant. So did my spouse and my friends. I started to post a comment in Facebook to ask … [Read more…] Filed Under: Experience Design Tagged With: , association best practices, committee best practices, committees, decision-making, opinions, thinking
Conference Education Sessions Must Override Attendees’ Need For Predictability October 14, 2014 by Jeff Hurt We are hard-wired to be like the Fraggles. But we are better off being like the the Doozers. Be A Doozer Not A Fraggle If you’ve ever watched the 80s tv show Fraggle Rock, you know the Fraggles and Doozers. The colorful, fur tuft tipped tail Fraggles only have a 30-minute work week. They dedicated … [Read more…] Filed Under: Conference Education, Experience Design Tagged With: , association best practices, brain-friendly conferences, change, change management, conference best practices, conferences, meeting, meeting planner, strategic planning
Walk A Mile In Your Attendees’ Shoes To Improve Their Experience And Increase Your Empathy October 7, 2014 by Jeff Hurt Improving your empathy is a key to increasing your conference profit. Many conference organizers and hosts think that empathy has no place in their conference business. They believe that registration systems, schedules, speaker management tools, marketing, social media and conference attendee, exhibitor and sponsor forecasts are more important. But their view is wrong. At least … [Read more…] Filed Under: Experience Design Tagged With: , attendee experience, conference best practices, conference experience, customer empathy, meeting professional, strategic empathy
Conference Improvement Starts With A Focus On The Attendee Experience September 29, 2014 by Dave Lutz Improving attendee experiences is a top priority for the majority of conference planners. Yet few of us plan the attendee experience correctly. We approach conference planning from the inside-out. Considering the attendee experience is an afterthought. Most conference improvement plans look something like this: Systems & Resources → Procedures → Touchpoints → Interactions → Experiences. Although we don’t usually … [Read more…] Filed Under: Experience Design Tagged With: , attendee experience, conference best practices, customer, customer empathy, meeting, meeting planning best practices, user experience design, UXD
Why Technology Alone Will Not Move The Needle For Conferences September 16, 2014 by Jeff Hurt I’m a fan of technology. I’m usually an early adopter of the next shiny tech tool for individuals. And I typically try to understand if and how that tech tool may help organizations, learning and conferences. But, and it’s a big, big but: technology alone will not truly move your conference needle. Technology Isn’t Your … [Read more…] Filed Under: Event Technology, Experience Design Tagged With: , conference best practices, conference experience, conference technology, conferences
Attendee Experience The Next Frontier For Differentiation September 4, 2014 by Jeff Hurt Most conference experiences are very similar. They have similar schedules, receptions, general sessions, breakouts, exhibit halls, lecture-style education offerings, quality and price. They all look and feel alike. Too many conferences are on the verge of commoditization. One of the conference’s main offering—delivery of information disguised as education—is so widely available and mutually interchangeable with … [Read more…] Filed Under: Experience Design Tagged With: , attendee experience, conference best practices, conference experience, emotional experience, event experience, experience economy
Why You Need to Adopt a Sharing Economy to Keep your Conference Relevant August 18, 2014 by Dave Lutz It’s smart. It’s social. It’s green. It’s a movement towards a sharing economy. And the direction your next-gen attendee is headed. Collaborative consumption is about shared access to products and services. Sharing goods and services is considered smart, social, green, and aligns with the values of your next-generation conference participants. Time magazine has identified it … [Read more…] Filed Under: Experience Design Tagged With: , Collaborative Consumption, conference best practices, conference planning, meeting planning, Sharing
Five Fears That Keep You From Accomplishing Amazingly Awesome Stuff August 8, 2014 by Jeff Hurt If you’re an association executive or conference organizer, you know where you stand within your organization. Deep down, you desire to be and do more. No, your drive is not greed in disguise. Nor is your drive selfish in nature. It’s actually a noble drive as you want to make a difference. Your drive is … [Read more…] Filed Under: Experience Design Tagged With: , association, association best practices, conference best practices, conferences, fear