Your Conference Planning Really Is Brain Surgery July 30, 2014 by Jeff Hurt You’ve heard the saying, “Come on, this is not brain surgery.” It means that something is really simple to do. We use it to encourage people to stop whining and do the obvious. Planning the right conference programming for the right target audience is profoundly simple. If you have a vision and focus. And it … [Read more…] Filed Under: Event Planning Tagged With: , attention, brain science education, brain-friendly conferences, brain-friendly meetings, inhibition, neuroscience, target market, working memory
6 Barriers That Impede Conference Attendee Attention October 20, 2011 by Jeff Hurt Everyday our brains make a payment of their precious resources. We try to pay attention. We attempt to listen, read or work on a single task for as long as we can. Our visual and auditory systems strive to lock into the work at hand. Can I Have Your Attention? To pay attention, we have … [Read more…] Filed Under: Event Planning Tagged With: , attention, brain-friendly conferences, brain-friendly meetings, conference best practices, conferences, presentation best practices
Annual Meetings Overloaded With Scarcity Of Attention January 19, 2011 by Jeff Hurt Attention. It is the currency of today. Squirrel!* Oops, back to the post. Attention is more important and more valuable than reach or impressions. Without it we cannot learn. Using it wisely and economically, we can increase our learning and change our future. Attention. We all want it. We all have it. We all want … [Read more…] Filed Under: Event Planning Tagged With: , attention, conferences, content, engagement, scarcity of attention