These Factors Contribute To Your Exposition’s Health July 17, 2015 by Dave Lutz Tradeshows have just experienced the highest quarterly increase in eight years says the Center for Exhibition Industry Research (CEIR). The Q1 2015 CEIR Index report marks the 19th consecutive quarter of year-on-year growth in the exhibitions arena. Revenue jumped 7.3 percent, net square feet grew 4.1 percent, exhibitor numbers increased 3.3 percent, and attendance grew … [Read more…] Filed Under: Business Model, Sponsorship & Exhibits Tagged With: , CEIR, exhibitions, exhibitors, exhibits, tradeshow
Think Left, Right, Low & High: Think Differently About Attracting Gen X & Y To Your Next Event February 17, 2010 by Jeff Hurt CEIR Report Power Of Exhibitions In 21st Century Review Part II Read part I. Think left and think right and think low and think high. Oh, the thinks you can think up if only you try! Dr. Seuss Theodore Gisele, aka Dr. Seuss, had a great idea about thinking. Think differently. Now apply Dr. Seuss’ … [Read more…] Filed Under: Attendance Marketing Tagged With: , CEIR, conferences, event, GenX, GenY, IAEE, ICEEM, meeting planner, Millennial, Power of Exhibitions In 21st Century, tradeshow
Don’t You Forget About Me: 5 Considerations To Attract Gen X & Y Attendees February 16, 2010 by Jeff Hurt CEIR Report Power Of Exhibitions In 21st Century Review Part I “A trade show is a trade show … I don’t expect anything to change.” Chad, 26. Imagine this comment came from one of your recent conference attendees. What would you do? How would you engage Chad in a future exhibition or event? Chad’s negative … [Read more…] Filed Under: Attendance Marketing Tagged With: , CEIR, conferences, event, GenX, GenY, IAEE, ICEEM, meeting planner, Millennial, Power of Exhibitions In 21st Century, tradeshow