We Are All Visual Learners July 26, 2011 by Jeff Hurt How much do you learn from your sight? Most scientists agree that about 75% of your learning occurs through your vision. Looking To Learn Consider infants. They pick up behavior traits by observing people around them. They process and interpret facial expressions and gestures. From a quick glance, they can tell if their parents are … [Read more…] Filed Under: Conference Education, Speaker Coaching Tagged With: , adult learning, adult learning principles, conference best practices, conferences, learning myths, meeting planning best practices
3 Ways To Leverage Content Marketing To Align With Your Goals July 25, 2011 by Dave Lutz A growing number of your supplier members are shifting their focus to content marketing. They realize that traditional push marketing by itself is dead. By hosting their own webinars, virtual conferences, online communities and providing whitepapers, research and content, they compete for your members’ time and share of mind. Communicating Without Selling Junta42, a content … [Read more…] Filed Under: Attendance Marketing Tagged With: , association best practices, conference best practices, content marketing, Free online content, meeting planning best practices
Online First, Face To Face Second July 20, 2011 by Jeff Hurt I register for conferences online. I make my hotel reservations online. I make my flight reservations online. I try to schedule my itinerary online. I schedule my medical appointments online. Except for emergencies of course. I make my hair appointment online. I make my dental appointments online. I buy my movie tickets online. I connect … [Read more…] Filed Under: Event Technology Tagged With: , conference best practices, conference tips, conference website, conferences, meeting planning best practices
Creating An Unforgettable Event: Unlocking Memory By Unleashing The Power Of Thinking July 19, 2011 by Jeff Hurt You are what you eat. What you see is what you get. These idioms are familiar to most of us. Here’s a simple truth: What you think about is what you remember! The implication for your conferences, events and meetings are substantial. Our Memory Is Like A Video Recorder? Not! Many meeting professionals and conference … [Read more…] Filed Under: Conference Education Tagged With: , conference best practices, conference design, conferences, learning, meeting planning, meeting planning best practices, meeting professionals
Mission Possible: Engaging Event Attention July 12, 2011 by Jeff Hurt Attention is a payment of the brain’s resources. It requires that we adjust, engage and sustain each of our nine brain areas involved in attention. We must also exclude, suppress or ignore external and internal distracters. Ultimately, we need a highly disciplined internal state and the right brain chemical balance to maintain attention. This is … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference tips, conferences, engagement, meeting planning best practices
Go Ahead. Reinvent The Wheel! July 1, 2011 by Jeff Hurt Every day I read dozens of blogs and articles about new technologies arriving at our door steps. I am always intrigued by the technology people create. Even more so, I am fascinated by their inventiveness. Their ingenuity. Their originality and resourcefulness. It’s very appealing and captivating. I want to hang around with those inventors and … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference tips, conferences, meeting planning best practices, meeting professional
Mall Science: What Your Conference Can Learn From The Mall June 28, 2011 by Jeff Hurt As a teenager in Roanoke, VA, I would hang out with my friends in Crossroads Mall. We would visit our friends who were working in various stores. We’d visit Robby in the Hallmark Card and Candy Store located in the mall’s main courtyard. We’d visit Sherry in the Hobby Shop. Tom in JCPenny. Mark in … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference tips, conferences, meeting best practices, meeting professionals
Screening Steps To Improve Your Conference’s Health June 27, 2011 by Jeff Hurt How healthy is your conference? Is it time for your conference to have a thorough physical exam? Is your conference experience in need of a health check-up? Is it in a state of dis-ease? Why Your Conference Needs A Checkup Here are three reasons why your conference needs a health checkup: 1. Avoid Dr. Fix-it … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference tips, conferences, meeting planner, meeting planning best practices, meeting professional
Conference Session Descriptions That Whet the Appetite March 16, 2010 by Jeff Hurt This is the first in a series on writing better conference session descriptions. This overview article was written (well, ghostwritten by me in collaboration with Dave Lutz) for Dave’s People & Processes column in PCMA’s March edition of Convene. In subsequent posts, we’ll explore conference sessions titles, descriptions and learner objectives in more detail. Why … [Read more…] Filed Under: Conference Education, Event Planning Tagged With: , association, conference best practices, conference session descriptions, conference session titles, conferences, learner objectives, meeting, meeting planner, meeting planning best practices, professional development, writing good conference session descriptions