The 21st Century Meeting Professional: Act Strategically, Think Both Functionally And Strategically April 6, 2017 by Jeff Hurt What’s the role of the 21st Century meeting and conference professional? In the past, the answer was easy. Perform very straight forward, transactional, functional tasks related to the logistics of conferences, meetings and events. S/He fulfilled the same types of tasks on a daily basis. When asked to make improvements, s/he focused on efficiency and … [Read more…] Filed Under: Event Planning Tagged With: , ambidextrous organization, conference organizer, conference strategy, meeting professional, strategic planning, strategic thinking, strategic value
Four Stupendous Strategic Steps You Should Practice Regularly February 19, 2016 by Jeff Hurt One of the biggest challenges we face—especially nonprofit association and conference professionals–is spending adequate time thinking. For some reason, we believe that doing is better than thinking. When we do something, we seem to make progress. Well, at least that’s what we tell ourselves. When we think, there doesn’t seem to be any forward movement. … [Read more…] Filed Under: Event Planning Tagged With: , association executives, credibility, event professionals, hospitality professionals, meeting planning best practices, meeting professionals, strategic thinking, strategic value, strategy
Ten Ways Conference Professionals Can Gain Credibility And Increase Their Strategic Value July 9, 2015 by Jeff Hurt Are you looking to gain credibility? Do you want to climb the career ladder? Do you want to be seen by your executives as a leader who can add strategic value? Sure you do. And if you’re like most, you want to do this now. You don’t want to wait 10-20 years before people respect … [Read more…] Filed Under: Event Planning Tagged With: , credibility, event professionals, hospitality professionals, meeting planning best practices, meeting professionals, strategic thinking, strategic value