Tag: conference planning


Making Up for Fewer Skilled Workers at Your Conference

Throughout 2022, nearly every meeting service provider continues to be short-staffed and plagued by last-minute no-shows or insufficiently skilled workers. This is having a huge impact on event organizers and their teams during both planning and execution phases of events. More than ever, we need to be running several steps ahead — checking, double-checking, and … [Read more…]

Fostering a Winning Conference Culture

I have been struck by the disparity in how an association’s organizational culture translates (or doesn’t translate) to the on-site implementation or planning of its live events. There are many associations that tout their open and supportive cultures. But when it gets to “go time,” does that culture manifest at your conferences and meetings? Online … [Read more…]

Meeting Professionals Anxiously Want To Start Their Improvement Planning Process Yesterday

Conference and meeting professionals like action when planning their events. They are accustomed to juggling multiple demands. They have long to-do lists that require their attention and often exceed their available time. So, they have the tendency to want to hurry up and check-off items on their to-do list–yesterday. Herein likes one of their challenges … [Read more…]

The Crisis of Connection

We’re lonely. And not just a little lonely. We’re experiencing a global epidemic level of loneliness. Last week, the U.K. appointed Tracey Crouch as the Minister of Loneliness after the British parliament released a five-year study on loneliness that found more than 9 million people in the country reported they often or always feel lonely. … [Read more…]

Why Your Conference Should be Target-Audience Obsessed

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. These projects had an aggregate attendance of 110,000-plus participants with registration revenue in … [Read more…]

Our Increased Distrust Of Institutions And What It Means To Your Association, Conference

“I’m done with __________________!” Go ahead and fill in that blank with any type of institution. Big business, conferences, education, government, medicine, membership associations, nonprofits, professional societies, religious organizations, trade organizations, etc. We are witnessing the rise of the Dones, as Dr. Josh Packard calls them. Groups of people that are done with traditional, outdated … [Read more…]

When Your Conference Planning Process Eclipses Your Purpose

Did you ever play the board game of Chutes and Ladders? The object of the game is to get to the end of the path first. You avoid landing on a chute, which makes you slide backwards. And take advantage of the ladders which help you climb ahead. I played this game a lot with … [Read more…]

When Committee Bureaucracy Stymies Your Conference Potential

It is often said that an association’s board of directors is the brain of that organization. Its committees serve as the central nervous system influencing all parts of the body. The conference planning committee is similar to our spinal cord, serving as the internal communication highway between the parts of the body and the brain. … [Read more…]

Silos Suffocate Your Successful Conference

Imagine an extended family of eight living under one roof together. Grandpa, Grandma, Mom, Dad and four siblings. Everyone lives in a separate room. Imagine they never speak to each other except once a week at a Sunday lunch. Each engages in their own personal activities in separate schedules. They just pass each other coming … [Read more…]

Your Conference Renewal Begins With Wondering

Where does true conference improvement begin? The conference revitalization process is probably very different than many of your past experiences. It’s so different that we have to view it through new lenses. By taking charge of your own understanding of conference improvement and transformation, you begin a new journey. You are exploring uncharted territory. You … [Read more…]