Using The Power Of Stories To Transform Conference General Sessions July 27, 2015 by Jeff Hurt We are a story driven world. We are each a story wrapped in a skin says Dr. Leonard Sweet. When we begin to share our journeys, our stories intersect. Our conferences need to create more story people. We need to transition from speakers talking at audiences and experts telling their stories. We need to move … [Read more…] Filed Under: Experience Design Tagged With: , attendee experience, community, connections, connexity, general session, general sessions, images, metaphors, narraphors, neuroscience, stories, story people, story sharing, storytelling, table talk, unforgettable events
Morphing Attendees into Story People Through Narraphors and Frames July 21, 2015 by Jeff Hurt We are wired for stories. Every person you meet is a story wrapped in a skin says author, futurist and sociologist Dr. Leonard Sweet. As our lives intersect, so do our stories. We can encourage conference attendees to transition from story listeners to story sharers. Then our attendees become story people participating in a bigger … [Read more…] Filed Under: Event Planning Tagged With: , attendee experience, community, connections, connexity, general session, general sessions, images, metaphors, narraphors, neuroscience, stories, story people, story sharing, storytelling, table talk, unforgettable events
The Greatest Conference Story Never Told April 27, 2015 by Jeff Hurt It’s time to bring back the luncheon table at your next conference. When attendees break bread together at the table, community is born. It’s where the stories of our profession, our lives, our past and our future are shared, retold, relived and remembered. Too many conferences have made a catastrophic mistake. In the name of … [Read more…] Filed Under: Event Planning Tagged With: , attendee experience, community, connections, connexity, entrainment, food and beverage, images, metaphors, narraphors, neuroscience, stories, story sharing, storytelling, table talk, unforgettable events
Your Conference Is Not As Unique As You Think December 11, 2013 by Jeff Hurt I’ve got news for conference organizers and hosts. Your conference is not as unique as you think. For the past three years, the team at Velvet Chainsaw Consulting has been reviewing, evaluating and analyzing annual meetings and conferences. Almost every one of our 30+ clients has started our review process with the following statement, “Our … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference's common benefits, conference's unique benefits, meeting planning, meeting professional, status quo, unforgettable events
How To Create A Bodacious, Mind-boggling, Unforgettable Conference Experience August 14, 2013 by Jeff Hurt Now, more than ever, conference organizers can’t continue to play it safe! Your annual conference is part of your organization’s brand experience. Most conference hosts and organizers understand the power of experience to inspire people and drive business growth. Yet few take the time to consider, plan and design an amazing conference experience. They just … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference experience, conferences, emotional experience, meeting planning best practices, unforgettable events, wow experience
Event Organizers: Chief Storytellers And Liars March 21, 2011 by Jeff Hurt You are a liar. At least Seth Godin thinks so. In Seth Godin’s book, All Marketers Are Liars, Godin claims that marketers lie to consumers because consumers demand it. He says that customers don’t really need an organization’s products and services. They buy them because they want what the organization sells, because of the way … [Read more…] Filed Under: Event Planning Tagged With: , conferences, event, storytelling, unforgettable events
