Implicit vs. Explicit: Beyond the Badge Mass Personalization August 19, 2015 by Dave Lutz Whether your data capture and personalization efforts are implicit, explicit or a combination, it’s critical to develop a rubric. When combined with behavioral data, paths for mass personalization will emerge. Many associations are at the beginning of this journey and will learn much from internet commerce best practices. My Big Move Late last year, I … [Read more…] Filed Under: Event Technology, Experience Design Tagged With: , behavioral data, conference best practices, event mobile apps, event technology, iBeacon, mass personalization
Harness Your Conference Data To Produce Big Insights July 31, 2015 by Dave Lutz Appeasing conference stakeholders has become more complex and difficult in today’s fast changing business climate. Maintaining and growing share of wallet, attention and loyalty requires intentionality. To out maneuver the conference competition, we have to be nimble, decisive and in constant beta mode. To compete today requires identifying, selling and leading change. This is a … [Read more…] Filed Under: Business Model, Event Technology Tagged With: , analytics, big data, conference data collection, data mining, insights, Trade Show best practices, tradeshow, tradeshow best practices
Event Mobile Apps Five Big Trends [Infographic] April 3, 2015 by Jeff Hurt Julius Solaris and his team at the Event Manager Blog launched the Event App Bible recently. Here are five trends he noted from his research of more than 100 providers and 2,000 participants. Full image and description here-> 5 Trensds in Event Mobile Apps Courtesy of Event Manager Blog Filed Under: Event Technology Tagged With: , event mobile apps, mobile devices
Growing Conference Technology Competency To Increase Your Value November 21, 2014 by Dave Lutz As a conference organizer, how would you rank your competency regarding conference technologies like registration, speaker management databases, exhibits, conference apps, wayfinding signage, email marketing, CRM data bases and social media? Technology geek, technophobe or somewhere in between? The most effective and valuable meeting professionals are squarely in the middle. Why Two Tech Extremes Don’t … [Read more…] Filed Under: Event Technology Tagged With: , conference best practices, conference experience, conference technology, conferences, meeting professional
Why Technology Alone Will Not Move The Needle For Conferences September 16, 2014 by Jeff Hurt I’m a fan of technology. I’m usually an early adopter of the next shiny tech tool for individuals. And I typically try to understand if and how that tech tool may help organizations, learning and conferences. But, and it’s a big, big but: technology alone will not truly move your conference needle. Technology Isn’t Your … [Read more…] Filed Under: Event Technology, Experience Design Tagged With: , conference best practices, conference experience, conference technology, conferences
How To Identify Technologies That Matter September 27, 2013 by Jeff Hurt Many of us are looking for the next, big, shiny new technology tool. Yet the noise about new technologies makes it very difficult to identify which tools really matter. The parade of new technologies and advances is persistent. So many new apps or tools appear on the world stage that we often feel overwhelmed about … [Read more…] Filed Under: Event Technology Tagged With: , disruptive technologies
How Tablet Friendly Is Your Conference? July 17, 2013 by Donna Kastner Pew Research released an interesting report: Tablet Ownership 2013. Findings are based on phone interviews conducted with 2,252 adults ages 18 and older in April and May 2013. Attendees are toting tablets at conferences and trade shows in record numbers. They’re downloading slide decks, taking notes, verifying facts, swapping content info, snapping photos, tweeting, posting and scanning attendee … [Read more…] Filed Under: Event Technology, Experience Design Tagged With: , conference best practices, Education & Adult Learning, iPad, networking, smart device, tablet, trade show
Two Extremes Of Conference Content Capture: Bite Size Best April 18, 2013 by Dave Lutz Do you provide content capture of your conference sessions? If you do, are your conference recordings experiencing a decline in consumption, especially those synced to PowerPoint? If not, I predict it’s just a matter of time before your royalties evaporate. Learning Re-enforcement and Attraction Capturing content at your premier face-to-face conferences is a must! Capturing … [Read more…] Filed Under: Event Technology, Experience Design, Hybrid & Virtual Tagged With: , conference recordings, conferences, content capture, hybrid meetings, virtual event
Technology Mastery Is A Must To Succeed Today February 22, 2013 by Jeff Hurt Many of you will lose your leadership position in five years or less unless you embrace three major technology areas needed to survive. ~ paraphrase author, business owner and technology guru Scott Klososky. Leaders today are going to be forced to make a choice: either they will improve their technology vision and culture or they … [Read more…] Filed Under: Event Technology Tagged With: , association future, association trends, leadership
Eight Techno Gadgets We Expect In 2013 [Infographic] February 18, 2013 by Jeff Hurt Most Awaited Technological Devices of 2013 infographic Filed Under: Event Technology Tagged With: , technology gadgets
