Are Pirates Running Your Social Media? December 6, 2011 by Jeff Hurt Arrrr! Ahoy Mateys. We be here to take over th’ seven seas. We want ye gold. We want ye social media engagement. ‘Tis better to do ‘n ask fer forgiveness than wait fer ye approval. Translation: Hello social media friends, followers and connections! We don’t care about unspoken, traditional, bureaucratic practices and procedures. We are … [Read more…] Filed Under: Social Media Tagged With: , association best practices, social media for associations, social media policy, social networking, social technology
Being More Innovative: Acting And Thinking Differently November 21, 2011 by Jeff Hurt You can learn to be more innovative! That’s right. You can learn to think differently. You can also learn to act more like an innovator. Your ability to be innovative is not only a function of your mind. It is also a function of your behaviors! If you change your behaviors you change your creative … [Read more…] Filed Under: Experience Design Tagged With: , association best practices, disruptive innovation, Innovation
Leader, How Do You Lean? Opportunistic Or Risk Adverse? September 26, 2011 by Jeff Hurt 2 x 4 is half of 16! All for opportunity do the lean-a-lean! A lean-a-lean a-lean-a-lean, a-lean-a-lean. A lean-a-lean a-lean-a-lean, a- lean-a-lean. Do you remember that school cheer? I can remember my high school standing and “doing the lean” to show our support for our team. So leader, how do you lean? Are seen as … [Read more…] Filed Under: Ramblings Tagged With: , association best practices, association governance, association issues and challenges, leadership
Three Winning Strategies To Convert Organizational Intentions Into Action September 8, 2011 by Jeff Hurt Good intentions don’t move mountains. Bulldozers do. You’ve probably heard that old saying. There’s great truth to it. The Mission And The Plan For many organizations, the mission and the plan–if that’s all there is–are nothing more than good intentions. Many leaders spend great time and resources helping their teams plan for the future. Afterwards, … [Read more…] Filed Under: Ramblings Tagged With: , association best practices, conference best practices, organizational learning, strategic thinking, strategy
Association Members Want Movement Not Organizational Institutions August 26, 2011 by Jeff Hurt I have devoted more than twenty years of my adult life to nonprofits and associations. I have spent countless hours volunteering my time to help nonprofits succeed. I have given many staff hours to helping an industry progress. When a nonprofit works, it is a thing of beauty. It is uniquely able to do radical … [Read more…] Filed Under: Ramblings Tagged With: , association best practices, association future, association membership, nonprofit, nonprofit trends
What Isn’t Going On In Your Conference Committee! August 22, 2011 by Jeff Hurt I understand what is going on in most annual conference committees: personal agendas, conference schedule deadlines, speaker favorites, leaders seeking control, volunteers posturing for their own ideas and power. What I struggle to comprehend is what isn’t going on. What Isn’t Happening It seems to me that annual conference committee volunteers should be serving the … [Read more…] Filed Under: Event Planning Tagged With: , association, association best practices, association issues and challenges, committee best practices, conference best practices, conference tips, conferences, meeting planning best practices
The Next Big Conference Job Of The Future: Conference Content-Curator-Strategist August 19, 2011 by Jeff Hurt Most organizations receive hundreds of emails and phone calls asking about their speaker call for proposals. In one of my past jobs, we received 30-50 inquiries a month from professional speakers trying to land a speaking gig. And we were flooded with industry speaker requests as well. We hated those inquires. They were like speaker … [Read more…] Filed Under: Event Planning Tagged With: , association best practices, conference best practices, content-strategist-curator, meeting best practices, meeting experience, meeting industry trends, Speaker Emerging Practices
Dying, Boundary And Emerging Meeting Practices: Barbecuing The Sacred Cow August 18, 2011 by Jeff Hurt Does your organization have any meeting planning practices that are sacred cows? Don’t you wish you could grind them up for a barbecue? Well, it’s time to kill those traditions and make way for new, emerging ideas. e4 2011 Innovation Labs Recently I attended Experient’s e4 2011 conference, “Outside the Lines” as one of their … [Read more…] Filed Under: Experience Design Tagged With: , association best practices, conference best practices, content-strategist-curator, meeting best practices, meeting experience, meeting industry trends, Speaker Emerging Practices
Dear Association Executive, That Is Not Education! July 28, 2011 by Jeff Hurt Dear Association Executive: Education is in your mission statement, right? If not, it’s probably in your strategic plan. Isn’t it? (If not, it should be!) How Much? So let me ask you an important question: If education is in your mission or strategic plan, how much of your budget is dedicated to educating your members? … [Read more…] Filed Under: Conference Education Tagged With: , adult learning, association best practices, association issues and challenges, conferences, Education & Adult Learning, learning manifesto
3 Ways To Leverage Content Marketing To Align With Your Goals July 25, 2011 by Dave Lutz A growing number of your supplier members are shifting their focus to content marketing. They realize that traditional push marketing by itself is dead. By hosting their own webinars, virtual conferences, online communities and providing whitepapers, research and content, they compete for your members’ time and share of mind. Communicating Without Selling Junta42, a content … [Read more…] Filed Under: Attendance Marketing Tagged With: , association best practices, conference best practices, content marketing, Free online content, meeting planning best practices