Facebook. Say that name and people either nod in agreement or shriek with fear. Facebook's jargon, processes and activity are part of mainstream society today. We judge relationships based on a person's Facebook relationship status. We see if someone has current photos in their albums. We check their work history and their timeline. We review what they've "liked" recently. Facebook is an extremely powerful social technology tool that our organizations should embrace and use--even if we don't … [Read more...]
Report: Events Have Room To Grow Their Social Media Use
67% of event organizers do not monitor social media platforms. 37% of conference organizers only post up to three times per week in social media platforms. 76% of German event organizers see social media as an important or very important tool for marketing their events. 81% of English speaking event organizers see social media use as relevant for marketing. These are just a few of the findings from a new 2011 social media and events study. New Event Social Media 2011 Report Following their … [Read more...]
