Tag: conference best practices


Activating Attendee Heart Coherence Thru Intentionally Crafted Conference Experiences

What type of emotions does your conference experience activate? “Huh?” you say. “My conference is supposed to connect on an emotional level with attendees?” Whether you like it or not, your conference does initiate some type of emotion. Unfortunately, many conference experiences are bland, sterile boring events. They lack passion, enthusiasm and emotional highs and … [Read more…]

Growing Conference Technology Competency To Increase Your Value

As a conference organizer, how would you rank your competency regarding conference technologies like registration, speaker management databases, exhibits, conference apps, wayfinding signage, email marketing, CRM data bases and social media? Technology geek, technophobe or somewhere in between? The most effective and valuable meeting professionals are squarely in the middle. Why Two Tech Extremes Don’t … [Read more…]

Improving Conference Experiences With The Ground Breaking Discovery Of Brain-In-The-Heart

We’ve all heard people say: “Go with your gut.” “Just follow your heart.” “Trust your instinct.” These colloquial sayings feel more like fuzzy-thinking, sensitive touchy-freely speeches or lyrical metaphors. It’s not normally something that you expect experts to say at a conference. Nor is it something we strive to create in conference experiences. But should … [Read more…]

Your Conference Attendees Utterly Deep Driving Need To Share Experiences

My sister likes to talk! Saying she like to talk is an understatement. I don’t think she ever stops talking except when she sleeps. She is not that much different from my father. He likes to talk and talk and talk. And a couple of my very close friends are like that too. They all … [Read more…]

Increase Conference Attendee Acquisition With Targeted Message Maps

How often are your conference communication pieces in lockstep with your attendees’ needs? Do your conference emails tend to go out as a one-size-fits-all blast to your entire database? Or is your copy customized with critical issues for each primary target audience segment? If you want to increase your conference attendee acquisition, you need targeted … [Read more…]

Part 2: Ten Industrial-Strength Awesome Trends Poised To Disrupt Your Conference Education

More powerful than your current offerings. More effective than your current industrial-strength-stupid monologues and ineffective-panel-methods. These trends are poised to give you the upper hand and differentiate you from your competitors or send your conference committee suggestions into a downward spiral that will take years to recover from. Take heed. These trends will be knocking … [Read more…]

Ten Industrial-Strength Awesome Trends Poised To Disrupt Your Conference Education Part 1

They are unusually strong and potent. They are more durable than your current conference education strategies. And they are highly-concentrated ready to improve your attendees’ learning ROI. That is assuming that you are open to understanding, adopting and applying them. The choice is yours. Your challenge, should you choose to accept it, is convincing your … [Read more…]

Fostering Planned Serendipity At Conferences

Some people call it luck. Others call it fate. Whatever we call it, serendipity is a wonderful thing. We’ve all experienced it at a conference. That happy accident or surprising discovery when you sit next to someone at a session who deals with the same work challenges as you. This new serendipitous connection introduces you … [Read more…]

Post-Conference Debrief Tips To Improve The Conference Experience

The closing keynote was a big hit. Attendees head home. Your team has worked tirelessly for weeks. And they delivered beyond your expectations. You would love to get packed quickly. You know everyone on your teams deserves some time off now. Gathering The Team For One Final Meeting You think, “If I can just gather … [Read more…]

Five Super Effervescent Sparkling Fresh Conference Education Ideas

As a conference organizer, do you replicate last year’s conference schedule and experience and just change the filling? Or do you mix it up? Constantly looking for new ways to freshen up the attendee’s conference experience. The best conference organizers proactively seek fresh, new ideas to implement at their next annual meeting. They work hard … [Read more…]